How To Choose a Source for Professional PLR Articles
By Linda Stacy
When you start looking for private label content (PLR) sources you’ll quickly find that the good, the bad, and the ugly definitely exist. Bad PLR is a complete waste of time and money. Even free PLR costs something, because the time you spend trying to make something useful out of it could be spent on other money-making tasks.
Here are some tips for finding the best sources for professional PLR articles.
- You get what you pay for. Good PLR articles generally cost about $1 each and special reports and ebooks can start at about $15 and go upwards from there. When comparing sources be sure to understand what you get with each package. Some may be just the special report while others may include more than one report, a sales page, articles, or marketing materials such as autoresponder messages.
- Check the quality of the writing. First impressions may be one clue to the quality of the content. If the sales page is poorly written and full of spelling and grammar errors, it’s probably a good indication that the content might be too. (And I’m talking text here; site design is just aesthetics.) Many PLR services will offer a free report or an introductory package; use them to evaluate the quality of the writing.
- Check the validity of the information. If you are purchasing content that isn’t your area of expertise, take the time to research the information in an article or two before you use them. Is the information and advice accurate?
- Select a service that limits the number of times they sell each package. By limiting licenses there’s less chance your readers will see the same articles over and over again.
- When buying a membership, be sure the monthly content pertains to your niche. If you have a food and recipe site and the majority of the articles will be about car repair, acne cures, and solar energy you’ll end up with more expensive articles and a hard drive full of article you can’t make use of.
- Only buy what you can use. I’ve learned the hard way that no matter how good the deal is, if I don’t have an immediate use for the content it often ends up unused and taking up storage space on my hard drive. If you don’t have an immediate plan for how you’ll use PLR content, don’t buy it.
- Be sure to understand the usage rules before you join. Some questions to consider are:
- Can you completely modify the content? It’s one of the big benefits of using PLR – you can edit it to make it unique and targeted. You don’t want to be restricted in how you can modify it.
- What are the rules regarding how you can use the content? Are you restricted to selling it or can you give it away? Can you combine several pieces of content into an ebook? Can you place the content in your own membership site? Understand that unless a special license to do so is purchased, PLR services restrict you from redistributing the PLR rights (you can’t give anyone else the usage rights). Also quality sources don’t allow you to submit the articles to article directories like EzineArticles (and that practice is also against most article directory rules.)
- For membership sites, can you continue to use the content after canceling. (It’s not common, but it happened to me. A membership I belonged to several years ago required that I pay an additional one-time fee to continue to use the content I acquired while a member. This is not the case with any source I recommend.)
Like anything else, one of the best ways to find a good resource is to get a recommendation from a friend or other business owner you trust. But if you can’t find someone to recommend a resource for you, using these tips will help you make a better choice.